BULK JUICES & CONCENTRATES
We Start Out With Pure, Natural Fruit…What We End Up With Is Purely Up To You
Each year, we start where we began, in the heart of the nation’s fruit basket: California’s lush San Joaquin Valley. From grapes to figs, raisins to citrus, the Valley produces purely delicious fruits that are rivaled in their variety only by their abundance of flavor and color. At Vie-Del, we select only the very best, the purest and most flavorful of these varied fruits.
What we end up with, though, is purely up to our customers and their diverse needs. Wine flavors. Purées and concentrates made from grapes and other fruits, for use in everything from juices to jams and jellies. Bulk wines for blending. Brandies for bottling. For more than 70 years, we’ve taken the essence of the San Joaquin Valley’s purest fruits, and matched it with the imagination of our customers throughout California, the nation and the world. So, if you’ve got an idea that starts with fruits, start by talking to us.
VIE-DEL GRAPE CONCENTRATE…THE NATURAL CHOICE
The demand for natural food and beverage products continues to grow; buying patterns show consumers prefer products with natural ingredients, color and flavor. To satisfy this need, fruit concentrates are being used in practically every food processing application. In particular, buyers from the world’s largest food manufacturers are discovering the versatility of natural grape juice from the San Joaquin Valley. Pure, bursting with flavor and natural sugars, these juices make excellent concentrates.
At Vie-Del, we have blazed many technological trails to produce superior grape concentrates with consistent levels of Brix, color and a balance between total acid and pH. In addition to pioneering the principle of ion-exchange, our scientists invented many of the standards still being used industry wide. The Brix standard in the measurement of solids, the color standard which includes the numbering system, Vie-Del invented them.
NOW OFFERING CANANDAIGUA HIGH-COLOR CONCENTRATES
As of December 2020, our company now proudly offers the Canandaigua Concentrate MegaNatural High-Color Concentrate (HCC), Mega Purple and Mega Red, and standard grape concentrates. These new capabilities further enhance our ability to serve the needs of our customers and the marketplace, domestically and internationally.
VIE-DEL'S PURÉES & CUSTOM FRUIT CONCENTRATES
In addition to our grape concentrates and now HCCs, we also produce other quality products for the food service industry. Like grape and fruit purées for use in processed foods; fruit concentrates made from the wide variety of fruits available in the San Joaquin Valley; and dried fruit concentrates for baking. These are simply the latest steps in our ongoing goal of serving our customers – and their customers – with consistently high-quality products.
QUALITY MEETS QUANTITY
Because of our ideal location in the heart of the San Joaquin Valley, we have immediate access to over 60% of the wine grape varieties grown in the nation. In fact, aside from fruit concentrates, wine is the cornerstone for much of our business. Its production is the first step in several products, from brandies to wine flavorings.
With Vie-Del’s modern facilities, on-site lab testing and high-tech equipment, we’ve been able to streamline the entire process of winemaking. Simply stated, we can now produce quality wines in large quantities. Producing bulk wines while maintaining these high standards was considered impossible even a few years ago. But through extensive research and development, as well as technological advancement, we are now providing blendable wines for processors around the world
HIGH QUALITY + HIGH TECH = HIGH DEMAND
Since our founding in 1946, our company has provided customers with top quality products and service. As the industry has evolved, Vie-Del has led the way with innovative new technologies, many of which continue to be used today in the fruit concentrate, wine and brandy industries. Continually evolving and growing to meet increasing customer demand and satisfaction, Vie-Del has always upheld its superior product quality, which is why we have retained customers for multiple generations and grown primarily through customer referrals.